The Challenge

We were approached to design and apply eccentric ‘art’ to a race model BMW M3. We decided build upon this and develop Trakart as a brand.

Our Solution

The BMW was a play on the 2010 Le Mans Art Car, though we decided to add a larger quantity of narrow lines to exaggerate the idea that the lines have been dragged across the car by air passing over it when the car is in motion.
The Ferrari 360 Modena was more specific however, the client asked for a realistic yellow stallion turning into a checkered flag.

Services Used

Graphic Design